Soulful Sales Code:

6 Figure Sales Skills For Your Heart Centered Business!

Is it really possible to be yourself, and close TONS of sales, without feeling fake, pushy or salesy?

Yes! And you’re about to discover how….

Why is it that so many smart, passionate, committed solopreneurs, coaches and healers, with amazing products and services, still REALLY struggle with getting new clients and customers... 

...and end up doubting themselves and feeling they'll never create the success they want with their business... ?

Hello awesome heart centered business owner,

If you've ever struggled to turn interested people into paying clients and customers -- and realize that sales and selling are the lifeblood of your business --  how would you like to turn that struggle and failure into celebration and success -- for good?

I'm going to show you exactly what's holding you back and making sales feel yucky and uncomfortable -- (I know that sounds weird, but I promise, while I may not know you, I do know what’s holding you back) -- but before I can, there are a few important questions for you to answer…

Is there a part of you that feels like in order to get new clients or customers, you have to become someone you're not? (and that you don't want to be!)

Have you ever felt like you just *suck* at sales, and are so uncomfortable in a "potential new client" situation you just want to crawl in a hole?

Have you even done some sales training, but whenever you try to put it into practice, it just doesn't feel like you? 

Did you ever have a bad experience where, the harder you were trying to be authentic and non-salesy, the more fake and salesy you felt?

Have you started thinking that sales will always feel awful and uncomfortable, and wondering if it’s worth it to continue trying?

Then I want you to know something really important:

This is not your fault.

You’ve been “sold” a story about who you have to be to “make a sale” and it’s not true!

I'm Ann Hession, and I'm a heart-based entrepreneur just like you. I've created several successful businesses and a solid six-figure+ income, and becoming confident and effective at selling was one of the essential skills I had to acquire along the way.

But here’s the cherry on top -- that I never expected! I went from hating sales to enjoying it -- and selling a lot more -- by discovering that sales isn’t what I thought it was at all.

Sales for me has become a connection, a celebration, a way to help everyone win, a way to serve, a way to inspire, and a way to make the world a better place.

Wouldn’t you love it if that’s how it were for you?

It can be! (And on the off chance that “loving sales” sounds way too good to be true, how about if it could just not feel yucky? Read on, I’ve got you covered...)

I've sold millions of dollars worth of products and services for my own and others' companies, and here's the most important thing I've learned along the way:

There's an inner game and and outer game when it comes to succeeding at sales.

The Outer Game has to do with understanding how sales works, and learning certain skills, like how to ask questions, focusing on benefits vs features, finding the right language, creating rapport, and so forth -- all very important!

The Inner Game is about what's holding you back, the limiting beliefs you don't even know you have, self doubt, fears, and bad experiences from the past that keep you from being effective with those skills -- and that's even MORE important. That's the part that has you feeling and acting fake, salesy, and yucky.

The subconscious belief that was running me, and blocking my success for years:

Here's a part of my own story...

About 6 years ago, I had my own coaching business, and I had the all-too-common experience of most coaches, with income going up and down, never as many clients as I wanted, working for less than I wanted… sound familiar? I had done some great sales training, too, and I “understood” sales really well, but still I wasn’t signing up new clients the way I wanted and needed to.

Then I uncovered a powerful subconscious block that had been RUNNING my financial and business life for over ten years.

I realized that ten years earlier, I had created a hidden belief that if I became really successful and made a lot of money, my husband would feel that he didn’t have to, and I wasn’t okay with that! (No judgement, please -- remember this was all happening in my subconscious!)  In a nutshell, the belief boiled down to:

“If I make a lot of money, and my husband is happy about it, I’ll end up resenting him, BUT, if I make a lot of money, and he's not happy about it, then he will be resenting me -- so no matter what, if I make a lot of money, it will ruin my marriage.” 

I'll never forget the moment when I saw that -- I had NO idea that was going on in the background, but it explained perfectly what had been happening for over ten years -- I would keep getting to a certain income, and then something would always happen, and I'd have to start over. Again.

Every time I was trying to sell, no matter how perfect the situation and no matter how much I could help someone, that limit around earning money was there in the background, shutting me down, making me ineffective. 

I cleared that limiting belief then and there -- yes, it's possible to clear it just like that (more about that later!) -- and what happened was amazing. In less than a month, my income more than doubled, and I finally reached a monthly income goal I had been chasing for years. And what's more, in the five years since then, my monthly income has not once gone down below that goal I had chased for so long. (In fact, many times I've made double that or more!)

How did that happen? By making sales, of course!

That’s right, I worked on my Inner Game (by transforming that belief), and the sales results showed up right away. A short time after that belief shift, I met with the biggest potential client I’d ever had, and for the first time, I wasn't unknowingly being hamstrung by that belief, running me in the background. I signed them up, immediately more than doubling my income! Since that day, that same client has paid me over $300,000, and still going.

That’s how I discovered the secret code to selling success:

To succeed, you have to - have to - have to be working your Inner Game at least as much as your Outer Game.

I've met so many brilliant, passionate, gifted and committed mompreneurs and solopreneurs -- coaches, healers, and others, for whom this ONE thing is the single biggest block to building the business of their dreams. And I know from my own pain and struggles how hard, discouraging, and soul-sucking it is to be trying every day, knowing you have so much to contribute to the world, and just not being able to sell what you do or offer to the amazing people you want so much to help.

I've had many people over the years ask me how I do it, how have I sold millions of dollars worth of products and service over just the past five years -- and actually enjoyed doing it! -- and how they can learn to do it too. 

Finally, I’ve packaged the most powerful aspects of what I've learned into a simple step-by-step system:


The Soulful Sales Code

The Soulful Sales Code is a 5-week program to train you in Heart-Centered Sales --  the heart and value-based system of sales that you’re guaranteed to fall in love with.

Over the past 23 years, I’ve developed the skills and inner work that helped me sell over $4MM of products and services over the past six years alone.

...And now I’m passing it on to you.

Transform your experience of sales and selling from frustration, failure, and "yuckiness" to confidence, clarity, success, and 6 figure results!

This 5 week LIVE online course combines both "Outer Game" sales training essentials that EVERY entrepreneur needs to know, with "Inner Game" transformation. 

Identify and permanently clear away the biggest limiting beliefs and other subconscious limitations that have you tongue-tied on calls, anxious to talk about price, or even just reluctant to put yourself out there at all.

These are the exact tools, techniques, and personal transformation steps that helped me sell millions of dollars of products and services over just the past 5 years, and that I use every day to continue to grow my business!

Here's exactly what you will get in The Soulful Sales Code: 

6 Figure Sales Skills for Your Heart Centered Business:


Weekly Inner-Transformation Group Healing and Coaching Sessions ($1000 value)

Weekly live group Coaching and Energy Healing/Clearing calls with me, your dedicated Intuitive Energy Healer and Heart-Centered Sales Coach! I will be coaching you on how to best and most effectively use ALL the new skills you’ll be learning, helping you practice with other participants in a safe, supportive, and transformational environment, and every week we will identify and permanently clear away the biggest blocks holding you back from business and sales success!

Worth the price of the whole program…

The very first energy clearing we did in the program made all the difference for me. Although it was done in a group, everything Ann cleared felt like it was just for me. Her intuition was amazing! It cleared up this huge black cloud I didn’t even know I was in. That one clearing alone was worth the price of the whole program.

~ Gloria Goodwin

Soulful Sales Code System: Video Training Modules including:

  • The Inner Game and Outer Game of sales
  •  Secrets to Unstoppable Confidence
  • Sales and the Subconscious
  • Sales Skill Fundamentals
  • The Power of Intention
  • Finding Need and What They Really Want
  • Story Selling
  • Creating Rapport
  • Powerful Questions
  • Building Value
  • Starting conversations
  • Asking for referrals
  • Making Invitation / Offers
  • How to meet people “where they are”
  • And more!
  • ($1997 value)
  • 2

    Success rate went from 42% to 76%!

    I loved the approach of this program that focused on the inner game as well as sales skills. I’ve had a lot of sales training before, but the way Ann teaches was really different, relaxed, not like a formula but fluid, and that helped me see sales in a different light, especially how we worked with intention. That was one of my biggest lightbulbs, and I’ve already seen results from it in easier, more effective sales. In fact, I’ve closed more sales on the first try than I did before the program. My closing ratio was at 42% previous, and it's 76% during/after the program!

    ~ Lori Y

    It couldn’t be easier!  

    This new approach has been 100% successful...  I can tell you that I now know what "SOLD" is and my clients are feeling it! I have totally changed my approach to new client consultations, eliminating all of the effort I used to put into our first meeting. I now simply spend the time getting to know them and their needs and moving through the flow like  Ann taught us. This new approach has been 100% successful in clients booking a session with me and purchasing multiple session packages. It couldn't be easier! I cannot thank Ann enough for her depth of knowledge, creativity, inspiration, and for putting together such an amazing program.

    ~ A. Wentz


    Exclusive “Soulful Sales Code” Facebook Group

    A private Facebook group exclusively for you and other heart-centered entrepreneurs in the Soulful Sales Code program. This is where you can safely share and be supported and offer support with other solopreneurs and heart-based entrepreneurs as we create breakthrough after breakthrough together!

    Everyone was there to support everyone else… such a safe and caring space...

    The people in the program were all just amazing too, vulnerable and caring, and I loved that there was such a variety of experience that people came in with, and everyone was there to support everyone else.

    I actually adored doing the practice calls with a buddy, and that really surprised me! But it was such a safe and caring space that I felt okay to be a klutz at first, and to just play and find my way with it.

    ~ A. McAdam

    Expanding Sales Success For Life

    Lifetime access to all training modules AND recordings of clearing and coaching calls!


    I love that I can keep going back and reviewing the training to get better and better!

    I have a direct sales business and it’s a higher priced product, and the training helped me see how I can build value for people, help them see the benefits and that it truly isn’t expensive once they understand all the ways it’s helping them. I realized that my main focus needs to be follow-up, and learning how to do that really well – that’s what will make the biggest difference for my business. That clarity is one of the things I appreciate the most, and I love that I can keep going back and reviewing the training to get better and better!

    ~ Tami Y


    Soulful Sales LIVE: 3 day online immersion event in October 2021!

    3 days of putting yourself and your business first, with connection, practice, community, support, energy clearing and more!

    $397 value

    Plus, I’ll get exclusive access to these powerful bonuses

    when I join today:

    BONUS #1:

    Raise Your Money Thermostat! LIVE Group Energy Healing

    This powerful group session is specifically designed to clear away -- for good! -- limiting beliefs and blocks that are having your personal “money thermostat” set too low! Have you noticed that you always seem to stay within a certain range of income, no matter what you do to try to change that? On this powerful group call, rather than focusing on sales, we’ll reset your overall money thermostat to allow increased abundance and prosperity into your life! ($250 value ... or priceless if you think about it!))

    BONUS #2:

    Perfect Price Point: 5 Steps to Aligned and Irresistible Pricing! 

    Confused or struggling with charging the “right” amount for your amazing offerings? Need a proven system now, so you can break through and be well-rewarded for the incredible difference you make for others? You're not alone! Perfect Price Point™ is a fast and powerful 5 step training, designed specifically for heart-centered business owners just like you. Find out the difference empowered and aligned pricing makes! ($297 value)

    BONUS #3:

    Irresistible Testimonials Made Easy 

    Bonus live group call, training document and Irresistible Testimonials Template will train you how to quickly, easily, and reliably get all the fabulous, compelling testimonials you could ever want... and how to use them to get more clients fast! ($397 value)

    BONUS #4:

    Heart-Centered Sales: Follow up module 

    Follow up is a critical, and often overlooked skill – in this bonus training module you will learn how to create and implement natural, effective follow up that gets more Yesses for more clients, and better yet, creates clients for life!($497 value)

    BONUS #5: Referrals Made Easy: 5-Day Business Breakthrough!

    5 Step program to blow away your blocks and teach you my exact Heart-Centered process for getting TONS of interested referrals -- this is the primary strategy I used to build a 6 figure energy healing practice in just over a year without expensive ads, social media know how, or even a fancy website! ($297 value)

    Total value: $5032

    Your price: $997

    or 3 payments of $397

    You are fully protected by our 100% Satisfaction-Guarantee.

    I want you to be confident this is for you! After fully participating in the Soulful Sales Code Program for the first two weeks of the course, including completing all assignments and attending the live classes, if you decide this is not for you and you don’t want to learn these Heart-Centered Sales Skills, you can contact me within one week and provide proof of your completed assignments and receive a full refund of your investment!

    Total value: $5032

    Your investment is just: $997 or 3 payments of $397

    Are you ready to finally break through the blocks that have been holding you back, and take your business to the next level – even making it a 6 figure business like I did?

    Are you ready to go from frustration, insecurity, and anxiety around sales, to confidence, clarity, authenticity, and success?

    Are you ready to meet the authentically successful, effective, and unstoppable YOU you know you can be?

    Total value: $5032

    Your price: $997